What is
Brand Kit?
Definition
A saved set of brand assets — logo, colors, fonts, subtitle style, and outro — that applies to any project in one click for consistent branding.
Related terms
Bulk Publishing
Scheduling or posting many pieces of content across platforms at once, rather than uploading them one at a time.
B-roll
Supplementary footage cut in over the main shot to add visual interest or illustrate a point being made.
Captions / Subtitles
On-screen text of the words spoken in a video. They boost watch time and accessibility and let people watch with the sound off.
Auto-Reframe
AI that converts a widescreen 16:9 video to vertical 9:16 by tracking the active speaker and keeping them in frame automatically.
Carousel
A multi-slide post (common on Instagram and LinkedIn) that viewers swipe through — ideal for storytelling and education.
Audiogram
A shareable video built from audio — usually a waveform or static visual with animated captions — used to promote podcasts on social feeds.
Turn theory into published content
Clipo puts every one of these into practice — repurpose, caption, and publish in minutes. Free to start, no credit card required.
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