What is

Click-Through Rate (CTR)?

Definition

The percentage of people who click after seeing something, such as a thumbnail. A key metric for YouTube titles and thumbnails.

Related terms

The clickable preview image for a video. A strong thumbnail is one of the biggest drivers of click-through rate.

A schedule that plans what content goes out, when, and on which platform, giving a clear view of your posting cadence.

A conversational interface that lets you ask questions about a video's transcript and turn the answers into posts, articles, or clips.

Turning one piece of content into many formats — for example, a long video into clips, posts, carousels, and articles.

Timestamped sections that break a long video into navigable parts, each with its own title — useful for podcasts and lectures.

The share of an audience that interacts with content (likes, comments, shares, saves) relative to reach or follower count.

Clipo puts every one of these into practice — repurpose, caption, and publish in minutes. Free to start, no credit card required.